Hi, I'm Abbie

I’m a marketing leader with 10 years of experience helping businesses connect with their audiences and turn ideas into measurable results. My expertise spans marketing strategy, campaign development, email marketing, brand and website design, and marketing operations. As a Senior Marketing Manager in healthcare, I lead national communications, direct paid campaigns, and coordinate marketing across a network of clinics. Through my freelance work, I also help businesses build brands and digital experiences that reflect who they are and where they’re headed.

What I love most about marketing is the combination of creativity and problem-solving: understanding what people need, finding the right message, and bringing the moving pieces together to make it work. I’m equally invested in the strategy behind a campaign and the processes that help a team deliver it well.

Outside of work, life revolves around my husband, our two daughters, and a home that seems to be under constant renovation. There’s usually a project underway, a new idea taking shape, and plenty of activity, both at home and in my work.

LinkedIN Profile
Forum Health Medical Management | 2021–Present
Senior Marketing Manager

Experience

  • Direct paid marketing campaigns with monthly budgets of up to $100,000, guiding campaign strategy, approvals, and execution across clinic markets.

  • Own the national Forum Health newsletter, developing content and coordinating communications for patients across the organization.

  • Lead marketing support for clinic campaigns across social media, email, websites, sales, and operations, aligning local needs with company priorities.

  • Drive marketing operations by coordinating priorities, workflows, and campaign execution across an expanding team and clinic network.

Daydream Marketing | 2023–Present

Marketing Consulatant

  • Develop marketing strategies for small businesses, translating business goals into brand messaging, website content, and promotional materials.

  • Design and build client websites, guiding projects from discovery and content development through launch.

  • Create brand identities and marketing collateral, including logos, brochures, and digital assets, to establish a consistent presence across channels.

Wellness By Design | 2020–2021

Director of Marketing & Sales

  • Led marketing strategy for an integrative medicine clinic, overseeing website content, social media, public relations, and digital listings.

  • Managed paid advertising across Google and social platforms to build awareness of clinic services and support patient acquisition.

  • Developed patient-facing messaging and promotional campaigns, supporting clinic growth leading up to its acquisition by Forum Health.

Verity Credit Union | 2016-2017

Marketing Intern

  • Drafted promotional and informational email campaigns for credit union members, supporting awareness of products, services, and member resources.

  • Assisted with billboard advertising coordination and the execution of marketing initiatives in local communities.

  • Supported the marketing team across campaign tasks and day-to-day projects.

  • Earned an extension of a planned three-month internship to more than a year based on strong performance and contributions to the team.

Download my resume
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Consulting For Small Businesses

FREELANCE CONSULTING

I offer flexible freelance marketing services and consulting, tailored to small businesses. From social media and content creation to website design and strategy, I deliver easy, effective solutions tailored to what makes your business unique.

Connect With Me

Familiar Tools

ActiveCampaign, Klavio, & Mailchimp: Email campaigns and marketing automation

Asana, Adobe Workfront, SharePoint: Project management, organization, and workflows

Looker Studio & Google Ads: Performance reporting and dashboards

WordPress, GoDaddy, Hostinger: Website and content management

SalesForce: CRM and sales tracking

Sprout Social: Social media publishing and reporting

Birdeye, Google My Business, Yelp: Reputation management and patient reviews

Eventbrite & Facebook Events: Event promotion, tracking, and sales

SurveyMonkey: Surveys and campaign automation

Canva: Design and content creation

ChatGPT & Claude: AI tools, content ideation, drafting, and workflow support

Zoom, Microsoft Teams, Riverside: Webinar recording

Recommendations

Heather S.

Vice President of Marketing

"I had the pleasure of working closely with Abigail Reitz during our time together at Forum Health, and I cannot recommend her highly enough. Abigail has an incredible ability to juggle the unique requests and needs of individual clinics while keeping the overarching company goals front and center."

Jade C.

Senior Marketing Technologist

"I had the pleasure of working alongside Abbie, and I can confidently say she is one of the most efficient and resourceful colleagues I’ve ever worked with. She is always on top of what needs to be done, tackling tasks with speed and precision."

Additional recommendations and references available upon request.

Let's Connect

Seeking remote senior marketing or marketing operations opportunities.

Contact

abigailreitz92@gmail.com

(206)790-9601

www.linkedin.com/in/abigailshelbyreitz

Abigail Shelby Reitz

Senior Marketing Manager